02 — Selected Work

Branding & Logo Creation

Seven brand identities built for very different worlds — from a heritage wine museum to a golf lifestyle brand, a fine-dining restaurant, an industrial manufacturer, and a food label. Each system starts the same way: a clear idea, translated into color, type, and a mark that holds up anywhere it's placed.

[ 01 ] Weston — Lifestyle & Golf

A golf and lifestyle brand built around presence, not performance.

Weston pairs a heritage green and warm neutrals with a confident wordmark set in GFS Didot, carried across stationery, apparel and course-side photography — built for a brand that reads as considered rather than corporate. "Find meaning in the journey" runs through every touchpoint, from the mark itself to the mood of the imagery.

Weston wordmark and logomark over a golf course at dusk
Weston primary logo lockup variations in green and black Weston logo construction and clear-space grid
Weston color guide — Green, Khaki, Blackout, White, Hunter Green with hex codes Weston typography — GFS Didot and Work Sans
Weston wordmark over a row of golf carts at the club
Weston app icon variations and phone home screen mockup Weston logo on a smartwatch face and water bottle mockup
Weston business card and envelope on sand Weston pen and card stationery mockup on stone Weston business card and envelope on a stone block
Weston branded washi tape mockup Weston wordmark over a golf club and ball on the tee
[ 02 ] Ijevan Museum — Heritage & Culture

Brand identity for the Ijevan Wine & Brandy Museum.

A unique destination where Armenia's centuries-old traditions of winemaking and brandy production come to life. Located in the heart of Tavush, the museum invites visitors to explore the rich history, craftsmanship and flavor behind every bottle produced by Ijevan Winery — a hand-drawn grape-leaf mark and a warm tawny palette carried across signage, tickets, posters and merchandise.

Ijevan Wine and Brandy Museum hero — dark ceramic vessels with logo and event details
Ijevan Museum logo lockup on charcoal background Ijevan Museum logo lockup on tawny background Ijevan Museum logo lockup on white background Ijevan Museum logo lockup on sand background
Ijevan Museum color palette — tawny, white, sand, black with hex codes Ijevan Museum typography — Fragment Mono and Montserrat Armenian
Ijevan Museum branded banner installed under a stone archway entrance
Ijevan Museum ticket stack mockup Ijevan Museum branded tote bag mockup outdoors
Ijevan Museum event poster with ceramic vessel photography Ijevan Museum 'We Are Open' poster with cracked pottery texture
Ijevan Museum brand slide — 'The start is always simple' with icon color exploration Ijevan Museum Instagram profile mockup on phone
Harvest Fresh wordmark over a kumquat orchard
[ 03 ] Harvest Fresh — Food & Wellness

Logo and identity system for a farm-to-table produce brand.

The F mark — its second stroke redrawn as a leaf — and a warm green-and-orange palette carry across packaging and lifestyle photography, built to read as fresh and honest on a shelf full of louder competitors — a brand you'd trust to know where the produce actually came from.

Harvest Fresh color guide with hex codes Harvest Fresh logo clear-space guide
Harvest Fresh primary typeface — Creato Display Harvest Fresh secondary typeface — Bricolage Grotesque
Harvest Fresh logo rationale — the letter F redrawn with a leaf, over a farm photograph
Harvest Fresh wordmark in black Harvest Fresh wordmark in green Harvest Fresh wordmark in orange Harvest Fresh wordmark in cream
Harvest Fresh F mark over fresh produce and greens
[ 04 ] Chaac — Smart Cigar Tech

Brand identity for a smart humidor and cigar-tech device.

A warm tobacco palette and a minimal wordmark give the hardware a premium, tactile feel — built to sit as comfortably in a study as it does in a product render, carried through device photography and a slogan that keeps the tone unhurried.

Chaac tagline 'One moment at a time' over an open cigar humidor
Chaac primary logo
Chaac logo grid construction guide
Chaac color guide — light grey, charcoal, taupe and umber with hex codes Chaac typography — Helvetica Neue and Cormorant Garamond
Chaac wordmark over an open humidor with device and cigars
Chaac smart humidor device render on white background Chaac smart humidor device render on black background
Chaac humidor on a wood table with whiskey and cigars
Chaac Instagram post mockup — 'Best Cigar Humidors'
Fiberglass Columns FC monogram over hand-drawn Corinthian column illustration
[ 05 ] Fiberglass Columns — Industrial & Technical

Identity for an industrial fiberglass column manufacturer.

A blue-and-gold palette and an architectural FC monogram bring technical precision to a category that's usually all catalog and no craft — applied across blueprints, site photography and branded merchandise, so the paperwork looks as considered as the columns themselves.

Fiberglass Columns logo lockup color variations on cream, blue, tawny and black backgrounds Fiberglass Columns color guide with hex, RGB and CMYK codes
Fiberglass Columns typography — Groteska Fiberglass Columns logo typeface — Fragment Mono
Fiberglass Columns architectural blueprint collage and balustrade photography with wordmark
Fiberglass Columns app icon usage and Instagram profile mockup Fiberglass Columns business card mockup stack
Fiberglass Columns branded tote bag mockup outdoors
[ 06 ] Elevate Service Group — Sports & Services

Brand identity for a sports and facilities services company.

A bold orange-and-navy system built for visibility on uniforms, vehicles and signage — confident enough to hold its own on a stadium concourse, with a wordmark designed to stay legible at every scale it's applied to.

Elevate Service Group two-color logo lockup
Elevate Service Group typography — primary font Inter Elevate Service Group secondary font — Merriweather
Elevate Service Group color guide with hex, RGB and CMYK codes
Elevate Service Group logo structure grid
Elevate Service Group logo clean space guide
Elevate Service Group secondary icon mark
Elevate Service Group logo in navy Elevate Service Group logo in orange Elevate Service Group logo in white on dark background

Every brand starts with a mark worth remembering.